Article Per Year (5 Year)
p-Index From 2019 - 2024
1.922
P-Index
This Author published in this journals
All Journal BACA: Jurnal Dokumentasi dan Informasi Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Ganaya: Jurnal Ilmu Sosial dan Humaniora Ideas: Jurnal Pendidikan, Sosial dan Budaya Kepariwisataan: Jurnal Ilmiah Journal of Tourism and Economic Tekstur (Jurnal Arsitektur) Pringgitan
Hendi Prasetyo
Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta
Religion Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Ideas: Jurnal Pendidikan, Sosial dan Budaya

 1 
Pemanfaatan Media Sosial sebagai Sarana Pemasaran Desa Wisata Hendi Prasetyo; Novi Irawati; Zahrotun Satriawati
Ideas: Jurnal Pendidikan, Sosial dan Budaya Vol 9 No 2 (2023): Ideas: Pendidikan, Sosial, dan Budaya (Mei)
Publisher : Ideas Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32884/ideas.v9i2.1281

Abstract

Tourism village marketing with social media is increasingly popular. The research aims to expand social media for tourism village marketing. The research method employed is qualitative, using the data collection technique of a library research. The results show that social media is effective as a marketing tool. Disadvantages include technology dependability, fierce competition, and the risk of poor use. Supporting factors are easy accessibility, broad market reach, low cost, sharing, and tagging features. The obstacles are limited access, infrastructure, unattractive content, limited skills, and competition. The right social media management strategy is expected to be able to increase visits, boost the local economy, and introduce the potential of tourism villages. Managers must ensure interesting, informative content and skill capacity to optimize social media in tourism village marketing.
Co-Authors Amin Kiswantoro Anik Nur Azizah Detin Nararais Dwiyono Rudi Susanto Fitria Noviati Heru Pasuko Rini Kiki Rizki Makiya Maria Ana Sila Hayatri Muhammad Bachtiar Rifai Novi Irawati Rizky Maulana Zahrotun Satriawati